Today is my first "official" blog. I decided to start blogging, after attending a workshop this afternoon at Calumet w/ Sarah Petty Photographer. She discussed her approach to "The Joy of Marketing."
http://www.thejoyofmarketing.com/
There were a couple of things that really stood out from her presentation. Some of which included the importance of Identity, Branding, Creative Advantages (how to distinguish yourself from other photographers in your market). Also, one great tool is to start a blog, to help clients relate and really get to know you as a photographer.
Besides the workshop, my weekend was pretty interesting. On Saturday, I shot event
photographs for Rich Woo's First Annual House Crawl, featuring Bucktown and Lincoln Park. (
http://www.richwoo.com/) The tour stopped at about 10 differ
ent properties on the trendy north side of Chicago. We saw some pretty awesome properties... mostly in the $350k- $560k range. For the event, I sponsored Rich Woo with 2 gift certificates for photography that were given away in a raffel!
And... finally a picture of Lyly in front of her apartment. I've been eyeing the wood door of her building ever since she moved into that place, 9 something months ago. The most interesting feature is found at the bottom of the door: "Deliver All Goods in Rear."
There were a couple of things that really stood out from her presentation. Some of which included the importance of Identity, Branding, Creative Advantages (how to distinguish yourself from other photographers in your market). Also, one great tool is to start a blog, to help clients relate and really get to know you as a photographer.
photographs for Rich Woo's First Annual House Crawl, featuring Bucktown and Lincoln Park. (http://www.richwoo.com/) The tour stopped at about 10 differ
ent properties on the trendy north side of Chicago. We saw some pretty awesome properties... mostly in the $350k- $560k range. For the event, I sponsored Rich Woo with 2 gift certificates for photography that were given away in a raffel!
